(click the image to view the pdf)
RoadLoans.com Goes on TV!
RoadLoans.com, our direct lead and lending programs is gearing up to launch a TV commercial campaign to generate more incremental customers for dealers.
Heart Felt 1 v1.7 from Santander Consumer USA on Vimeo.
Miles Away v1.5 from Santander Consumer USA on Vimeo.
Growth Goals Give Dealers More Opportunity and Channels to Sell More Vehicles in 2011.
Now that the markets have opened back up and the recession seems to be easing, acquisition activity has already slowed as lenders focus on growing originations. We are no different. After a period of rapid growth through acquisition, our resources are now fully integrated and we will focus on organically growing our business in 2011. Growth not only means adding to the dealer base and boosting originations, but increasing our ability to serve the deeper and more complex needs of today’s dealers. We have a full product suite to offer (Drive, Santander Auto Finance, RoadLoans and S-Guard) and we will leverage all these solutions to help dealers sell more cars.
We are particularly optimistic about our RoadLoans.com business and how that will benefit dealers this year. We have spent the last 18 months fine tuning the RoadLoans lead program and Preferred Dealer Network. Our lead quality has improved, and we saw a 200 percent increase in this business in 2010. A lot of dealers are showing interest in this program, and our sales and Web teams are excited to help connect them with customers. What are we doing to improve our service to you?
We still think that we can improve and streamline the funding process. One significant benefit from our acquisitions is the data we have acquired about our loan portfolios and our customers. We now have the ability to develop behavior scores based on applications, and then apply custom or “dynamic” stipulations. In other words, we will have the ability to only request the stips we truly need. We believe this will help dealers and, ultimately, speed up the funding process. We also want to continue to explore opportunities with independent dealers. After three years of recession, the independent dealers who are still in business are – for the most part – the strongest and most stable around. We will offer our finance program for the independent dealer that makes sense for both the dealer and for Santander. As we continue to refine and improve our service, we encourage your active participation. Please contact your sales representative to discuss your specific needs and expectations. We look forward to a mutually successful 2011.
Matt Fitzgerald
Senior Vice President, Sales and Marketing
Santander Consumer USA
Funding Tips for Tax Season
Brandon Dry, VP of Funding for Santander Consumer USA shares insightful advice on getting your SC USA contracts funded faster during tax season. Watch today!
Santander at NADA 2011 in San Francisco – February 5-7, 2011
Our VP of Sales, Deborah Malinowski shares how you can get the most out of your NADA 2011 experience. Visit our exhibit in the South Hall of the Moscone Center, booth 439S, next to General Motors.
Santander Consumer USA Acquires Certain Assets from CitiFinancial Auto
Senior Vice President of Sales and Marketing, Matt Fitzgerald explains the CitiFinancial Auto Acquisition and what it means for dealers.
Santander Auto Finance for Chrysler Products
Deborah Malinowski shares how you can get the most out of our ZEROFee Chrysler new car program.
Driving Under the Speed Limit: Dealers and Lenders Slowly Embrace E-Contracting
By Bridget McCrea
For years, car dealers and lenders have been playing a chicken-and-egg game with e-contracting, a process of fulfilling car sales and funding electronically, instead of via fax and courier.
Dealers have said they are in favor of the technology, which lessens waiting times for loan fundings and streamlines the loan-application process, and are looking to lenders to push the process. Lenders have said they are in favor of the technology, but are waiting for dealers to ask for it.
The main sticking point to mass acceptance of e-contracting in the auto finance industry is dealer comfort with automating what has always been a paper-intensive process. For those that have embraced the change, there is no looking back.
FUNDING IN HOURS, NOT DAYS
It’s been about a year since Lia Infiniti of Latham, N.Y., purchased and installed its e-contracting system. During that time, John Greenhut, the dealership’s finance director, says the dealership has been able to streamline the application process, eliminate duplicate entries, and achieve quicker funding for customers. The learning curve was easy, says Greenhut, who now “gets funded in a few hours, instead of five days.”
Currently using the system for Infiniti purchases and leases, and for loans made through a national bank’s indirect auto finance unit, Greenhut says he wishes more lenders would get on board with e-contracting.
To streamline at least some of its auto loan processing, Lia Infiniti relies on a computer-driven delivery system that uses Electronic Retail Installment Sales Contracts (ERISCs) in place of paper-based Retail Installment Sales Contracts (RISCs). The former contain the same disclosures and are formatted like their paper cousins, but are looked upon as more “secure”since they cannot be altered once car buyers sign their names using a signature pad.
With e-contracting, those long contracts and fax machines become a thing of the past as the “application” is distributed to multiple lenders who, in turn, send back their financing offers. Developed by companies like DealerTrack and RouteOne, e-contracting is being slowly adopted by dealers and lenders nationwide.
But for every dealership that’s willing to forgo the paper and take the electronic route, there are many more that have steered clear of this new approach to financing. “I think dealers are scared of it,” says Greenhut. “It’s like someone coming in and saying that they’re going to install computers in an office where they’re still using adding machines.”
CUSTOMERS CAN’T TELL THE DIFFERENCE
Yet customers hardly notice the difference between electronic and traditional contracts, except for the fact that they’re signing a little electronic box, says Greenhut. “I present a review copy to them, and once they agree to all the figures and terms, they simply sign the box.”
Bill Seidle’s Nissan in Miami was an early adopter of e-contracting back in 2004. Spurred by F&I Manager Andrea Forteleoni, who was on a mission to streamline the application process and reduce paperwork, the dealership saw the emerging technology as the “wave of the future,” despite the fact that many other dealers were wary of it at the time.
“People look at new things suspiciously, and the seasoned professionals who are used to doing things their own way don’t always welcome new technology with open arms,” says Forteleoni, who admits that e-contracting has both upsides and downsides. On a positive note, it speeds lender-approvals, enabling customers to receive their first statements in plenty of time for payment.
On the other hand, human input errors can bungle the sys- tem and create problems. “On my wish list for e-contracting is some type of computer check that ensures that the parameters, rates, and rate spreads” are inputted correctly, says Forteleoni.
As the business world strives to go paperless, expect to see even more dealers and lenders using e-contracting. “Once manufacturers like Toyota and Honda go into it in a major way, the dealers will be more apt to join in,” says Forteleoni. He adds that the overall consensus is that e-contracting will be fully developed in five years, although he predicts a shorter timeline. “The technology is there, it’s a just a matter of training and expanding the possibilities.”
Smooth Sailing – A Clean Contract Package Benefits Everyone
By Laurie Kight
When it comes to the funding in auto finance, speed is still the name of the game. While dealers, lenders and consumers consistently list “fast funding” as a key driver of customer satisfaction, kicked contracts still hamper the deal process. Submitting a “clean” contract package is the number one thing dealers can do to lessen the time it takes to receive their funds from a lender.
Drive® dealers primarily submit applications for sub-prime consumers, which translates into multiple stips as part of the funding requirements. No doubt, stips are a hassle to gather, but they are an important part of the underwriting process because they help Drive better understand the risk of each applicant, and help predict future performance of the loan. Packages sent with missed or incomplete stips result in a funding delay. Understanding Drive’s requirements and reviewing a checklist prior to sending funding packages ensures that contracts can be funded as quickly as possible.
Top Five Ways to Improve Funding Time:
- Review your Drive callback. Stips vary by program, so be sure you check the callback carefully and gather all stips.
- Ensure all the required documents are in the package. This sounds simple, but it’s a frequent cause of delays. Documents that are often left out, but required include: the contract, odometer statement, Title documentation and insurance documentation.
- List a valid employment verification number. Drive verifies employment on 100 percent of its deals. If the customer is contacted by Drive, it is important that they return the phone call immediately. Employment verifications are a leading cause of funding delays.
- Provide a valid contact number for the applicant. Drive often conducts customer interviews prior to funding.
- Send the correct number of references. Check your call-back for the number of references requested, as they vary by program level. It is also important to send in a deal as soon as it can be packaged. Drive, like most lenders, has an approval expiration date. After the approval window has closed, the deal process must start again from the beginning.
To Review the Status of Your Deals, Visit:
http://dealer.drivefinancial.com
Contact your Area Sales Manager for your username/password.
Send all Funding Packages to:
Overnight
Drive Financial Services
ECP Program Dept. 2039
284 State Route 72N
Reesville, OH 45166
Regular U.S. Postal Service
Drive Financial Services
Suite 2039
3268 State Route 73
South-Building 12
Wilmington, OH 45177
Call Your Funding Team With Questions
Team 1
800.417.0905
(GA, HI, IA, ID, KY, ME, NC, VA)
Team 2
800.417.0925
(AR, CT, IL, MD, MI, NH, PA, WA, WI)
Team 3
800.417.0929 (ALL STATES)
Team 5
800.417.0933 (TX)
Team 7
800.417.1055
(AK, CA, CO, KS, MA, MO, ND, NE,
NM, NV, OK, SD, TN, WY)
Team 8
866.552.4520
(FL, IN, MN, MS, NY, OH, OR)



